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　　OBJECTIVE
　　A career within sales and marketing.
　　
　　PROFESSIONAL EXPERIENCE
　　JOLENE’S Columbia,SC
　　Marketing Director/Amber Rain,1988-Present
　　
　　Maximize sales in 19 stores;consistently achieve monthly sales plan.
　　Recruit/interview /hire,train and develop counter managers and beauty advisors;stress improved customer service and follow through.
　　Act as liaison between Jolene’s and Amber Rain account executives;communicate/execute corporate plans.
　　Merchandise cases/counters;oversee/organize stock areas;review stock control and productivity books.
　　Actuate/implement promotional events to generate additional business.Hire/train freelance models to promote business.Conduct product sales and seminars for promotional agencies.
　　Review and analyze goals and retail sales;interact with general managers and cosmetic buyers.
　　Organize/supervise 25 clinics and special promotional events.
　　Marketing Director/Emerald Haze,1984-1989
　　
　　Responsible for 25 stores and $3 million account.Improved staffing,increased business 30% in spring’89,60% Christmas ’88,and 42% Fall’87.
　　Restructured special events to generate business.Actuated"Days of Haze"program, stressing customer service/follow through;established goals to increase average unit sales,makeovers,and consultations.
　　Brought account to #2 in the country;exceeded sales goals.
　　Received numerous Galena Marketing Awards.
　　EDUCATION
　　Columbia Institute of Aesthetics,Columbia,SC
　　Courses in Advanced Makeup Artistry,1988
　　
　　University of Florida,Gainesville,FL
　　B.A.,Marketing,1982
　　
　　PERSONAL
　　Willing to relocate

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